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The Girl + the MAD Experience

We spend a ton of time talking about branding.  Behind closed doors conversations about the branding, our image, and the emotional connection it has with our clients, are something of a constant around here.  Brandon and Kirk set the foundation when they opened the doors in Charlotte, and that branding has only strengthened over the […]

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MADabolic Cville’s Training Staff is Complete!

Similar to how Brandon and Kirk methodically and intentionally pair movements and intervals together to create the strongest programming possible – in Charlottesville Dar took the same approach to assembling the team of MADass trainers to join her in Charlottesville. It was both exhilarating and intimidating to start hiring trainers last spring, as Dar planned […]

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MADskills Workshop: Rowing Fundamentals

Chances are, if you’ve been in to MADabolic more than once or twice, you’ve faced the rower (aka, the erg).  It’s an often under-utilized tool, left to gather dust in your more generic fitness centers, and one that is used incorrectly (far too often) when it is used without guidance. While we do try to […]

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The MADlifestyle of Cville Trainer: Ryan Baker

When we’re hiring trainers, whether it’s at the Charlotte flagship, or at any of the franchises, one of the most important qualifying points to join our extended family is their MADlifestyle.  What are the points of diversity in their own interests, passions, and leadership styles that will best enhance our team, and the experience of […]

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BIG news for the future of MADabolic Inc!

MADabolic Inc. Owners Announce Franchising Process is Complete and Franchise has been approved for expansion. Charlotte, NC, February 11th, 2013 — Charlotte based MADabolic Inc. owners, Brandon Cullen and Kirk Dewaele, announced today that they have completed the franchising process and MADabolic Inc. is now offering Franchises in select states. Cullen and Dewaele, who have […]

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