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Trainer Spotlight – Meet Jojo

When we opened in Charlottesville we opened with a lean staff roster.  We knew we needed more coverage, but we weren’t willing to compromise what we were looking for just to fill class times.  In the first month we were open Dar coached something close to 100 classes, and still, we kept to our feeling […]

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State of MADness : Dec 1st 2014 ~ #MADlifestyle & #thesweatlife

I often feel that #MADlifestyle (http://instagram NULL.com/madabolic) and #thesweatlife (http://shop NULL.lululemon NULL.com/products/category/the-sweat-life?mnid=mn;shop-by;collections;thesweatlife) are one and the same at heart. Both actively celebrate physical movement and expect a little more from everyday life.  Over the past few years a common bond and deep mutual respect has developed between MADabolic Inc. and lululemon athletica (http://shop NULL.lululemon NULL.com/home […]

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State of MADness : Franchise #1 turns One

It is amazing that this journey began only 3 years ago.  We started with a couple distinct ideas, strongly supported by an overall concept.  We had an infectious look, a visionary take on athletic program design and a unique delivery which we believed to be non existent in the current fitness market.  Almost immediately we found success in […]

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MADlifestyle Check In: Dar in Charlottesville

It’s hard to believe that I’ve only lived in Charlottesville for a year and a half.  In the past 18 months my life has taken a 180 degree turn – for the local.  I am so in love with this town; the local businesses, the grass-roots community focus (of just about everything), and the amazing […]

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Redefining Strength, with Dar

Last week we touched on an a NY Times article about the Stanford Football Team’s so-called ‘different’ strength training, and the theories behind it that overlap so closely with our own.  I asked our corporate team, and some of our trainers, to reflect a little more deeply into what resonated with them, how their experience […]

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Trainer Spotlight: Georgi’s MADlifestyle

Every trainer that enters our MAD family has their own unique story; experiences that bring purpose and value to our team and clients, and an active lifestyle that reflects their passions and commitment to overall health and fitness. Georgi joined the MADabolic team last summer in two very distinct ways: as a trainer in the […]

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Thanks for a Great 2013, Charlottesville.

The holiday season is always good for a few things: friends, gratitude and merriment.  It’s hard to have one without the other, but if it’s been a good year, you will undoubtedly find a generous amount of all three. In Charlottesville we’ve definitely had a great year – so great in fact that it’s hard […]

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MADabolic Cville’s Training Staff is Complete!

Similar to how Brandon and Kirk methodically and intentionally pair movements and intervals together to create the strongest programming possible – in Charlottesville Dar took the same approach to assembling the team of MADass trainers to join her in Charlottesville. It was both exhilarating and intimidating to start hiring trainers last spring, as Dar planned […]

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MADskills Workshop: Rowing Fundamentals

Chances are, if you’ve been in to MADabolic more than once or twice, you’ve faced the rower (aka, the erg).  It’s an often under-utilized tool, left to gather dust in your more generic fitness centers, and one that is used incorrectly (far too often) when it is used without guidance. While we do try to […]

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